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Bushiness Operations

Digital Licensing Done Right: What Businesses and Customers Must Know About Digital Ownership, Access, and IP Protection

In an increasingly digital world, the lines between owning something and licensing it can get blurry—especially when it comes to digital content. Whether you’re streaming music, downloading eBooks, buying digital artwork, or running a business selling online courses, it’s essential to understand what rights you actually have and what could get you in legal hot […]

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Keeping Secrets Safe: Trade Secret Protection Strategies for the Hybrid Workplaces

Trade secrets are a company’s most valuable assets, and their unlawful access can cause irreparable commercial harm. Yet, unlike patents or trademarks, trade secrets rely entirely on internal measures for their protection. Today the global shift to remote and hybrid work models are no longer a temporary response to crisis — it is the new normal which is demanding 

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The IP Mistakes Startups Make and – How to stay safe

In today’s competitive startup landscape, intellectual property (IP) protection is not just a legal necessity—it is a key driver of business success. From trademark conflicts to patent filing mistakes and IP ownership disputes, many startups unknowingly put their innovations at risk. These missteps can lead to costly legal battles, loss of competitive advantage, and even

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Women Innovators

A Guide For Women : How To Make IP Rights Work For You

According to studies by the World Intellectual Property Organisation (WIPO), there exists a wide gender gap in the intellectual property realm , where women authors, inventors, and creators are under-represented in every area of innovation. Whereby a large segment of profitable intellectual property portfolios are owned and controlled by their male counterparts . This has

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How to stop your customers from buying counterfeits?

A market survey report on counterfeits by Scam Adviser reports that 56% of all global consumers buy counterfeits; however, just 16% admitted to knowingly having bought fakes. The report also suggests that 38 percent bought a fake and then realised it was not the original. It is a fact that counterfeits have become a market

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