A lot of new businesses outsource their brand kits, trademark usage manuals and logos to third -parties for promotions. But at Nicomedia IP our legal experts come across large number of brand owners who are frequently unaware with the significance of IP symbols. Tiny symbols on your brand slogan such as TM, ®, SM or …
No, your trademarked brand name is not enough. Product packaging is one of the most under-estimated areas of intellectual property protection. While, manufacturing focuses on meeting the production and distribution scales, customers still seek to experience the premium on what they pay. Think Toblerone, Nutella, Tiffany , or a Lamborghini . The packaging industry of …
Logos are visual brand ambassadors for any product or service. Logos and brand names are considered valuable business assets that define an identity of a company. Before reaching out into the marketplace, companies spend hours brainstorming on names and hiring designers to design their logos. Yet, often brands get caught in the initial stages because …
Inditex , Spain and its renowned fast fashion vertical Zara are suing Los Angeles based fashion brand Thilikó, LLC of copyright infringement, deceptive trade acts and unfair competition, that is misleading consumers . The company alleges that Thilikó, LLC which is just 2 years old and its founder Queenie Williams are passing off Zara’s fashion …
Zara Sues ,Brand Thilikó for Copyright Infringement Read More »
“As if the loss incurred by global markets due to trade of counterfeit and pirated goods was not enough modern counterfeiters have now found another means to dodge the law enforcement…” Global supply deployment into global south and supply chain disruptions due the pandemic have been a great opportunity for manufacturing networks and counterfeit industry, …
Who owns your Brand? You or the Manufacturer? Trademark wars and counterfeits Read More »
Many late-stage startups and tech firms with new product line ups are often caught up thinking how to raise funds for their business. While post-pandemic world has seen a surge in new Techpreneurs, the competition has also become immensely sophisticated. So much so that raising capital and attracting venture capitalists (VCs) has become an artform. …
What makes a good intellectual property (IP) strategy for investors? Read More »
The year of 1997 was a test of Intellectual property rights in India and its ability to save celebrities from a breach of their personality rights. Sourav Ganguly v. Tata Tea ltd is a worthy example how markets abuse celebrity IP rights for profits. Sourav Ganguly got a hefty compensation because the company ran a …
India, is fast becoming a fertile bed for new brands in multiple industries who have taken social media by storm. While multiple brand marketing tactics exist the easiest means for new brands are hashtags that get you multiple footfalls and cross geographical visibility barriers. So, can you own your own hashtag? Is it even a …
In the virtual world, metaverse and trading NFTs have witnessed a significant surge for the past few years. While the pandemic has created a rise of multitude of opportunities to leverage new brands and businesses, so have legal challenges related to intellectual properties such as virtual copyright rights, virtual trademarks and trade dress, metaverse patented …
How To Secure Your Brand’s Intellectual Property Rights in Metaverse and NFTs? Read More »
Increasing flexibility in working lifestyles and a surge of new brands has also given rise to various intellectual property rights infringements by opportunist copycats. Learn how to legally safeguard your ideas and new brands.
